Free Online Course:
Principles of Business Administration - Level 2 Certificate

This unit aims to provide learners with an understanding of leadership styles in organisations, team dynamics, and techniques used to manage the work of teams, the impact of change management within a team and team motivation.

This unit aims to provide learners with an understanding of the role of digital marketing and integral elements such as search engine optimisation, internet market research, digital marketing devices and technology.

The aim of this unit is to focus on the positive and negative aspects of using social media and how to minimise risks.

Learners will be able to describe how businesses and organisations may use social media to communicate and promote their products and services.

This unit aims to provide learners with an understanding of how to segment the market.

Learners will understand the value of marketing and the principles of socially responsible marketing.

This unit aims to provide learners with an understanding of how to develop customer relationships by taking into account their wants and needs.

Learners will be able to identify organisations’ responses to customer relationships and the principles of customer-relationship management

The purpose of this unit is to develop staffs’ understanding of standards and expectations for equality and diversity in the workplace.

Learners will be able to identify the potential consequences for failing to comply with relevant legislation.

The aim of this unit is to develop the knowledge and understanding to use online and social media platforms safely.

Learners will learn about the potential risks to information security and the common types of scams and frauds.

Learners will also understand legal measures that address the protection of data.

This unit aims to provide learners with an understanding of customer service delivery and the relationship between customer service and a brand.

Learners will be able to explain when and to whom to escalate problems and identify their own role in ensuring that a brand promise is delivered.

This unit aims to provide learners with an understanding of the administration of human resource (HR) records.

Learners will be able to describe features of organisational systems and identify limits of their own authority in the administration of HR records.

This unit aims to provide learners with an understanding of how to deal with incoming and outgoing mail, and reception services.

Learners will gain knowledge of diary systems management, event organisation, and systems for financing in administrator roles.

This unit aims to ensure learners understand the administration of meetings and identify responsibilities and legal implications of formal meetings.

Learners will also be able to describe the essential knowledge required to take minutes in a meeting.

The aim of this unit is to provide learners with an understanding of how to create text from notes.

Learners will be able to explain how to prepare text from recorded notes and describe organisational procedures for storing confidential information.

This unit aims to provide learners with an understanding of information storage, retrieval and archiving requirements for security and access of offsite archives.

This unit aims to provide learners with an understanding of the maintenance of stationery and supplies.

Learners will be able to describe how to use equipment appropriate to the task, following organisational procedures.

This unit aims to provide learners with an understanding of the research process and how to use research in business.

The aim of this unit is to develop the knowledge and understanding to publish, integrate and share using social media.

Learners will be able to identify the main networks and their features used in social media and why they would use them.

Learners will also be able to identify the benefits and risks of networking on social media for an organisation.